This workshop will help you create a business plan to guide your business through the start-up or growth phase, a search for capital, or any other endeavor your small business undertakes (see how an American Express Card can help your business).

We've distilled the typical business plan into seven key elements listed below. For each and every element you will find a description and instructions for creation; many also include tips for avoiding common pitfalls. But reading about something isn't always enough, so we have also provided "Toolboxes" full of samples, worksheets, and glossaries that will clarify and walk you through the process.

To make sure you are ready to create the best possible plan for your business you can experiment on someone else's business! In the Try It Yourself section you have an opportunity to test your skills on a fictional business plan and be rated on how prepared you are to create your own.

If at any time along the way you have questions, check the FAQs or post a question to our Small Business Advisor.

• Introductory Elements
  
• Business Description
  
• The Market
  
• Development & Production
  
• Sales & Marketing
  
• Management
  
• Financials